Thrive Hospitality, a division of Colin Cowie LLC, top event planners in NYC, LA, Miami and worldwide, provides a scope of services to organizations interested in not just improving the overall customer experience in all areas of hospitality, but in creating the experience that helps define and distinguish the brand as a stand-alone. We are unique in that we orchestrate and blend multiple touchpoints of all five senses, into a singular positive driving force and impressionable memory that is designed to support, elevate and designate a brand’s experience as memorable.

We provide insightful evaluations and assessments that deliver turnkey solutions, which are designed to seamlessly integrate with your company’s DNA. As event marketing partners, our approach leverages all available resources and blends them with our expertise to help design and build self-sustaining procedures and processes that shape a unique and signature experience.


We offer over 60 years of combined experience conceiving, creating, overseeing or managing a broad range of food and beverage operations and concepts. Our services have helped design and re-shape in-house hotel or banquet venue operations, room service within a hotel setting, restaurants, clubs and bars. With the inclusion of F.O.O.D. Inc., Colin Cowie Hospitality is able to offer exceptional and high profile dining experiences that complement and enhance any renovation, re-design, new build or brand experience.


As creative director for Net Jets, Colin Cowie created and defined the Net Jets customer service experience from pre-take-off to touchdown. We focus on proactive personalized service with extraordinary attention to detail. Our mantra is everything matters. We specialize in brand enrichment and association, creating a style that is additive to the client experience through a key bridge that exists between your employees and clients: the service relationship.


We provide the creative services of Colin Cowie to luxury brands seeking a comprehensive design concept for their organization, developing everything from guest interaction with inanimate objects to subliminal messaging designed to enhance the experience and brand. After many years of designing environments from the ground up, we have mastered the art of context and fulfillment to ensure that everything feels right and is in total harmony with clients’ expectations.